Fashion watches and jewelry reinvented
Romain Benichou - Co-founder & CEO
Romain Benichou
Co-founder & CEO
David-Emmanuel Cohen - Co-founder & CEO @ Red Luxury
David-Emmanuel Cohen
Co-founder & CEO

Created in 2012, RED Luxury is a watch and jewelry company with a strong digital approach. It aims to disrupt the traditional watch and jewelry business by promoting differenciating products through innovative distribution networks.

RED Luxury uses social media and Web Marketing tools to design and distribute its collections worldwide.

In 2018, RedLuxury sold 700.000 jewels and watches in 30 countries. It operates 11 own brands and worldwide exclusive licensing contracts.


Fine Jewelry Brands:

- Ginette NY

- Reminiscence Paris

- Pamela Love


Licensed Brands:

- Zadig & Voltaire

- Christian Lacroix

- Rochas

- Opex


Owned Brands:

- Montignac

- Thom Olson

- Rich Gone Broke

- Jean Bellecour


The company in an expert in :

  • Conception - Experts in brand strategy, Red Luxury creates aesthetic and innovative watch collections in accordance with the customer's values.
  • Manufacturing - A Swiss, French or Asian production managed and controlled by Red Luxury teams.
  • Distribution - RED Luxury is above all a distribution network that extends worldwide. The group is present in over 1,500 points of sale, including several renowned department stores and concept stores. 

Based in Paris, France, the company has also offices in New York City, Dubaï and Seoul.